Category: Insights
Draw in Consumers, Keep Them There, and Bring Them Back: Surf in Retail
Surf + retail? Yes, they do go together. Let us explain. You’ve seen the changing retail landscape with your own eyes. And when the industry authority, ICSC, rebranded from “International Council for Shopping Centers” to “Innovating Commerce Serving Communities,” you know for sure the picture of malls we grew up with has faded into sepia.
December 3, 2021
6 min read
