Sustainability Statement

Water is a precious element, essential to all life on earth; it sustains us physically and emotionally. WhiteWater’s products use this vital resource and others to create wonderful, shared experiences all around the world. We recognize our responsibility that making fun with water must not risk our planet’s future; it is therefore our aim to be a sustainability leader ensuring all our activities are climate neutral by 2040.



Our promise is to work across every area of our business to minimize carbon and waste impacts, empowering our people and investing to ensure our products are the benchmark for sustainability in our industry. External certifications will support our sustainability objectives and our sustainability scorecard will track our progress. Our commitment to social responsibility is also to give back, with 1% of profits going to environmental charities to create a healthier planet, while working together with our clients to help achieve their sustainability goals, alongside ours.


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Sustainability Scorecard

Corporate Responsibility

Our commitment to becoming a certified B Corp by 2025 means that all our actions must benefit society as a whole—from our day-to-day operations at both our buildings and factories to the materials we use in our products.

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Improved Manufacturing Processes

By WhiteWater’s 50th anniversary in 2030, we will have halved our waste with the goal of being a zero-waste company by 2040. To further this pursuit, we also plan to meet the ISO 14001 standard for waste reduction and improved environmental management.

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Client Collaboration

We will work with our clients to help their operations become climate neutral by 2040, alongside ours. This includes continuing to evolve our product offerings to require even less water and energy to operate. WhiteWater will also share ideas and learnings, drive efficiency measures, and strive for a greater use of renewables in every part of our business.

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SOCIAL RESPONSIBILITY

WhiteWater will donate 1% of net profits to an environmental charity. We will also continue to champion sustainability within our organization and the industry, inspiring and educating as a leading voice for change.

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Designing for Sustainability

At WhiteWater, we have set out on a journey to becoming more sustainable, setting benchmarks and goals for us to reach. That’s not to say, however, that we haven’t already started making strives to use less water and energy in our products and park design.

Read the Article
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Driven by Our People

WhiteWater’s sustainability initiatives are being driven by its employees. With four teams dedicated to tackling our sustainability goals, it’s going to be a team effort to complete our sustainability scorecard.

Meet the Team
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Working with the Industry

With decades of experience, our team of experts have learned a thing or two about how to run attractions and parks more efficiently. We want to share that knowledge to help all parks operate more sustainably and have begun with our first webinar on how water parks can save water, energy, and money.

Watch the Webinar

IMPROVE YOUR PARK’S SUSTAINABILITY

Want to learn some quick wins you can make to your park? We can help with a free water and energy conservation consultation.

Get in touch
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